Aliff Overseas was established in 2012, the company helps students from India with the counselling and right options for the best Overseas education. Aliff has helped & garnered the dreams of 23,000+ students to choose the right career. Aliff’s unique value pyramid 3C model helps students choose the Right Course, Right College, Right Country, anywhere in the world.
The founder (Asslam Shaikh) wanted to raise funds to expand the business and wanted to build a strong plan for the next 5 years before looking for funds.
May 2022 - July 2022
How we helped an Overseas Education Startup in building a 5 year strategic business plan and roadmap
We interacted with the founder and the core team to understand the business, challenges, current scale, and resources available to lead the different business areas. We also had a series of interactions with the founder to understand the vision for each area of business.
During the process, we identified various bottlenecks and challenges in team structure and operational processes where the founder was spending significant time that could have been otherwise spent on business growth and expansion. We also identified the multiple revenue streams that can be built either independently or as an add-on.
We identified the different areas of business which would require different levels of focus from the founder and started working on a 5-year strategy for areas such as team structure, manpower planning, manpower cost, tech planning, marketing strategy, etc.
Once we had an agreement on the roadmap, we started working on the different areas assigned to us.
Aliff Overseas is now ready for growth and looking to raise its Series A round. They have set the foundation for growth by hiring for critical roles, setting processes, and automating part of their operations to process applications at scale. They have onboarded 5 franchisees including a country master franchise for Kuwait.
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